Limited Edition 50Y Porsche 911 Turbo Sneakers

Porsche and Puma have created a limited edition sneaker collection to celebrate the 50th anniversary of the first 911 Turbo. The collection of 50Y Porsche 911 Turbo sneakers includes 12 designs, inspired by the classic Porsche 911 Turbo, limited to 911 units per model.

50Y Porsche 911 Turbo Sneakers

Dynamic vintage turbo lettering on the outside and a subtle Porsche logo are the key elements of all versions. Connoisseurs will spot the “whale tail” of the rear spoiler and the horizontal Red tail light on the rear bezel. The heel features a tonal Porsche Crest in 3D print. The front of the lacing is adorned with a removable plaque with 50th anniversary lettering. The brand-new motorsport-inspired Puma “Road Rider” sneaker silhouette was chosen for all models.

Two models in the sneaker series have a historical connection to iconic Porsche models and are inspired by their iconic design elements. The design of the “Turbo No. 1” sneaker is based on the legendary car that was presented to Louise Piëch on her 70th birthday. It features a Silver Metallic exterior and the same Porsche lettering which adorned the Turbo No. 1. Inside, the sport shoes feature the iconic red and blue tartan pattern of the interior of the first 911 Turbo model. The “Turbo 930” sneaker in Oak Green Metallic is inspired by Dr. Ferry Porsche’s Turbo from 1976. The inner lining of the shoes is designed in the green tartan pattern of Dr. Ferry Porsche’s Turbo.

Exclusive country editions

Additionally, ten exclusive country editions are being launched. Each inspired by a specific Porsche 911 Turbo car from a selected market around the world and exclusively available in the respective market in a limited edition run of only 911 sneakers each. For the designs, the selected countries – Germany, France, Poland, the Netherlands, the UK, Japan, Singapore, Taiwan, the U.S. and Canada – have chosen one of thirty available exterior colors from the original Porsche color charts from 1975 to 1977.

The launch takes place exactly 50 years after Louise Piëch received her car, on her birthday, 29 August 2024. The sneaker will be a available at shop.porsche.com at a price of 169 Euro (RRP). Buyers will receive the limited edition sneaker together with an additional set of black laces for an even more individual look. An exclusive black Porsche Puma sports bag with zipper and adjustable shoulder strap serves as packaging, underlining the exclusive character of this edition.

images by Porsche